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The learning experience platform: favouring learnability and business

Reinforcing the learning organisation

The B’University platform boosts learnability, declared as a key skill by the OECD in 2020. It generates a value loop between key skills, talent management and Group challenges.

Grounded in the strategy on the training and upskilling of the people at Bolloré Transport & Logistics, the platform offers adapted and individualised training courses.


The 5 pillars of the augmented Learning Experience


Serving our business lines, business activity and customers



Continuous training, at work or remotely, on both an independent and group basis, to favour memorisation and closely address realities on the ground



Gamification, learning community, coaching, etc. Our learners train using news and social media on a daily basis; the offering is thus consistent with the learning by doing and flexible



Customisation through data: the right training at the right time for the right person

Satisfaction and performance monitored to guide business


Adapted to smartphone and tablet screens for a mobile learning experience


Extensive training catalogue

The broad range of learning methods on offer (including blended learning, MOOC and virtual classes) attracted over 20,000 registered learners in 2019.

Our catalogue comprises over 300 online training courses as well as assessments. The courses concern technical and cross-cutting skills, soft skills, strategy and the development of managers and leaders.